Utah’s rodeo world is grieving the loss of Jasen Olsen, a professional bareback bronc rider who exemplified the resilience and passion of a true cowboy. Olsen’s career was a testament to his extraordinary drive and love for the sport, inspiring those around him and earning him a place in rodeo history.
Olsen’s dedication to bronc riding went far beyond the ordinary. Despite competing with a broken leg, he achieved remarkable victories, including a first-place finish in Gilbert just days before his performance at the National Senior Pro Rodeo Association Rodeo in Wickenburg. On February 13, at Everett Bowman Arena, Olsen stunned audiences with an eight-second bronc ride that earned him 68 points, propelling him to a leading position in the world standings.
For Olsen, being a cowboy was more than a title; it was his identity. His passion for the sport moved audiences and fellow competitors alike. “He had this incredible ability to inspire everyone who watched him ride,” said one admirer. “Jasen’s spirit and love for rodeo were unmatched.”
As the rodeo community comes together to honor his life, they remember Olsen not just for his athletic achievements but also for the excitement, joy, and inspiration he brought to the sport. His legacy serves as a reminder of the strength and resilience that define the cowboy way of life.